Buying Guides

If you’re looking for the best non-toxic toothpaste, our top pick is Risewell Mineral Toothpaste — co-founded by a prosthodontist, 10% micro-hydroxyapatite at a disclosed concentration, and one of the …

For a fragrance-free formula with the cleanest possible ingredient list, Branch Basics Gel Hand Soap is the top pick — EWG Verified, MADE SAFE certified, Leaping Bunny certified, 15 clean …

Naturepedic is our top pick for most families for a non-toxic kids pillow — MADE SAFE certified, made with a 100% organic cotton outer layer and filled with PLA derived …

For most families, PlanetBox Rover is the best overall non-toxic lunch box — 18/8 stainless steel, customizable compartments, and built to last from preschool through middle school. For a fully …

If you want one answer: Kudos is the only disposable diaper with 100% cotton touching your baby’s skin, OEKO-TEX certified, and available at Target. If you want the most rigorously …

For most families, Pipette Fragrance-Free Baby Lotion is the best starting point — twelve ingredients, sugarcane-derived squalane, and a ceramide to support the skin barrier. For dry or eczema-prone skin, …

For most families, Pipette Baby Shampoo + Wash is the best starting point for non-toxic baby shampoo— ten ingredients, no preservatives, and a formula built specifically around newborn scalp health. …

The best non-toxic baby body wash is the Primally Pure Baby Bar — five certified organic ingredients, no preservatives, and no essential oils. It’s the simplest formula in this guide. …

Primally Pure Diaper Balm is our top pick as a non-toxic diaper cream for everyday prevention — a simple plant oil formula with no synthetic fragrance, preservatives, or nano zinc …

Thinkbaby SPF 50+ is our top pick for babies and toddlers — a formula built specifically for the youngest skin with 23.4% non-nano zinc oxide and an unbroken clean safety …